EN
How do you give tangible form to an intangibleidea, inspiration, through packaging? In a highly competitive cosmetics andfragrance market, the challenge was to design a box with strong emotionalvalue, capable of expressing a brand’s singularity at every touchpoint.
Packaging art direction, product design, multisensory conception, illustration, 3D animation, print production, technical coordination, visual and olfactory storytelling.
It all began with a motif. Not just a decorative element, but a meaningful visual structure, the narrative thread of the project.
This motif was developed both in volume, through a ceramic piece crafted in Limoges by Les Parfumables, and in light, with selective varnish used on the outer box to bring out the pattern through texture and reflection.
The box holds six home fragrances by Maison Berger Paris, each paired with a bespoke illustration reflecting the sensory character of its scent: Signature, Volume, Contour, Grain, Pixel, and Rythme.The bottles, produced by Cofatech, feature embossed labels that extend the tactile and visual sensation of diffusion.The motif was also brought to life in 3D — with animated textures, lights, and movement enhancing the sensory feel.
A project designed in its entirety — from concept to object, and from object to image
A remarkable box at the intersection of productdesign and sensory storytelling. INSPIRE 2026 embodies our vision of packaging:a 360° experience where identity, emotion, and French craftsmanship converge toserve brand distinction.
How do you give tangible form to an intangibleidea, inspiration, through packaging? In a highly competitive cosmetics andfragrance market, the challenge was to design a box with strong emotionalvalue, capable of expressing a brand’s singularity at every touchpoint.
Packaging art direction, product design, multisensory conception, illustration, 3D animation, print production, technical coordination, visual and olfactory storytelling.
It all began with a motif. Not just a decorative element, but a meaningful visual structure, the narrative thread of the project.
This motif was developed both in volume, through a ceramic piece crafted in Limoges by Les Parfumables, and in light, with selective varnish used on the outer box to bring out the pattern through texture and reflection.
The box holds six home fragrances by Maison Berger Paris, each paired with a bespoke illustration reflecting the sensory character of its scent: Signature, Volume, Contour, Grain, Pixel, and Rythme.The bottles, produced by Cofatech, feature embossed labels that extend the tactile and visual sensation of diffusion.The motif was also brought to life in 3D — with animated textures, lights, and movement enhancing the sensory feel.
A project designed in its entirety — from concept to object, and from object to image
A remarkable box at the intersection of productdesign and sensory storytelling. INSPIRE 2026 embodies our vision of packaging:a 360° experience where identity, emotion, and French craftsmanship converge toserve brand distinction.
How do you give tangible form to an intangibleidea, inspiration, through packaging? In a highly competitive cosmetics andfragrance market, the challenge was to design a box with strong emotionalvalue, capable of expressing a brand’s singularity at every touchpoint.
Packaging art direction, product design, multisensory conception, illustration, 3D animation, print production, technical coordination, visual and olfactory storytelling.
It all began with a motif. Not just a decorative element, but a meaningful visual structure, the narrative thread of the project.
This motif was developed both in volume, through a ceramic piece crafted in Limoges by Les Parfumables, and in light, with selective varnish used on the outer box to bring out the pattern through texture and reflection.
The box holds six home fragrances by Maison Berger Paris, each paired with a bespoke illustration reflecting the sensory character of its scent: Signature, Volume, Contour, Grain, Pixel, and Rythme.The bottles, produced by Cofatech, feature embossed labels that extend the tactile and visual sensation of diffusion.The motif was also brought to life in 3D — with animated textures, lights, and movement enhancing the sensory feel.
A project designed in its entirety — from concept to object, and from object to image
A remarkable box at the intersection of productdesign and sensory storytelling. INSPIRE 2026 embodies our vision of packaging:a 360° experience where identity, emotion, and French craftsmanship converge toserve brand distinction.
