BARBARA GOULD — COLLECTION PARFUM

Design packaging

Six fragrances. One design language.

The need wasn't to create fragrance packaging. It was to extend a system.

After structuring a 29-product skincare range, the brand needed to take the next step: fragrance. Six eaux de parfum, Rose Sensuelle, Santal Infini, Vanille Hypnotique, Néroli Radieux, Musc Solaire, Enchanté! The challenge: extending an existing visual system into fragrance territory without breaking the coherence built across skincare.

About this project

Continuity first. Then distinction.

The fragrance collection isn't a separate project, it's the natural extension of the skincare work. Same Art Deco territory. Same visual code system. Adapted to the specifics of fragrance. Packaging design, bottle, box, developed as a continuation of the language established across skincare, validated through 3D visualization.

Problem solved. By Design.

The solution

6 eaux de parfum

A complete collection, each fragrance carried by its own distinctive design expression.

1 system extended

From skincare to fragrance, one visual language carried through without losing coherence.

100% 3D-rendered

Every reference visualized in volume to validate design before production.

The result

Expertise: Packaging design · 3D visualization · Art direction

The need wasn't to create fragrance packaging. It was to extend a system.

After structuring a 29-product skincare range, the brand needed to take the next step: fragrance. Six eaux de parfum, Rose Sensuelle, Santal Infini, Vanille Hypnotique, Néroli Radieux, Musc Solaire, Enchanté! The challenge: extending an existing visual system into fragrance territory without breaking the coherence built across skincare.

About this project

Continuity first. Then distinction.

The fragrance collection isn't a separate project, it's the natural extension of the skincare work. Same Art Deco territory. Same visual code system. Adapted to the specifics of fragrance. Packaging design, bottle, box, developed as a continuation of the language established across skincare, validated through 3D visualization.

Problem solved. By Design.

The solution

6 eaux de parfum

A complete collection, each fragrance carried by its own distinctive design expression.

1 system extended

From skincare to fragrance, one visual language carried through without losing coherence.

100% 3D-rendered

Every reference visualized in volume to validate design before production.

The result

Expertise: Packaging design · 3D visualization · Art direction

The need wasn't to create fragrance packaging. It was to extend a system.

After structuring a 29-product skincare range, the brand needed to take the next step: fragrance. Six eaux de parfum, Rose Sensuelle, Santal Infini, Vanille Hypnotique, Néroli Radieux, Musc Solaire, Enchanté! The challenge: extending an existing visual system into fragrance territory without breaking the coherence built across skincare.

À propos de ce projet

Continuity first. Then distinction.

The fragrance collection isn't a separate project, it's the natural extension of the skincare work. Same Art Deco territory. Same visual code system. Adapted to the specifics of fragrance. Packaging design, bottle, box, developed as a continuation of the language established across skincare, validated through 3D visualization.

Problem solved. By Design.

La solution

6 eaux de parfum

A complete collection, each fragrance carried by its own distinctive design expression.

1 system extended

From skincare to fragrance, one visual language carried through without losing coherence.

100% 3D-rendered

Every reference visualized in volume to validate design before production.

Le résultat

Expertise: Packaging design · 3D visualization · Art direction